{"id":23453,"date":"2024-11-01T10:32:42","date_gmt":"2024-11-01T10:32:42","guid":{"rendered":"https:\/\/www.onnecgroup.com\/?p=23453"},"modified":"2025-07-14T13:37:09","modified_gmt":"2025-07-14T12:37:09","slug":"politics-of-power-blog","status":"publish","type":"post","link":"https:\/\/www.onnecgroup.com\/de-DE\/2024\/11\/01\/politics-of-power-blog\/","title":{"rendered":"Winning the AI Data Centre Race: Overcoming operational Inertia"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull\" style=\"min-height:409px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-10 has-background-dim\"><\/span><img decoding=\"async\" width=\"1800\" height=\"942\" class=\"wp-block-cover__image-background wp-image-19682 lazyload\" alt=\"\" data-src=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn.png\" style=\"--smush-placeholder-width: 1800px; --smush-placeholder-aspect-ratio: 1800\/942;object-position:53% 46%\" data-object-fit=\"cover\" data-object-position=\"53% 46%\" data-srcset=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn.png 1800w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn-300x157.png 300w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn-1024x536.png 1024w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn-768x402.png 768w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/02\/DC-campaign-Paid-LinkedIn-1536x804.png 1536w\" data-sizes=\"(max-width: 1800px) 100vw, 1800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading has-sky-blue-color has-text-color advgb-dyn-f4783eae\"><strong><strong>Breaking through operational inertia to win the AI data centre race<\/strong><\/strong><\/h1>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>There is global recognition that AI has a huge role to play in supercharging economic growth and productivity. But to take advantage, governments first need the infrastructure to support AI-compute. This has seen data centres being increasingly seen as a strategic resource. As such, there has been $22bn of global investment in data centres in <a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2024-07-16-gartner-forecasts-worldwide-it-spending-to-grow-7-point-5-percent-in-2024\">first five months of 2024<\/a>, driven by increasing spend in e.g. Gen AI.<\/p>\n\n\n\n<p>This growing importance of data centres is reflected in government policy. The UK has recognised data centres as a critical component in boosting the UK\u2019s AI sector. The UK government this year announced it would remove planning barriers to new data centres, and designate projects as \u201c<a href=\"https:\/\/www.techuk.org\/resource\/labour-manifesto-recognises-the-need-for-planning-policy-changes-and-the-critical-role-of-the-data-centres-sector.html\">nationally important<\/a>\u201d. This has seen plans for two <a href=\"https:\/\/www.datacenterdynamics.com\/en\/news\/rachel-reeves-two-rejected-london-data-center-plans-could-get-green-light\/\">rejected data centres revisited<\/a>, and seen the UK government now declare data centres powering the economy be <a href=\"https:\/\/www.gov.uk\/government\/news\/data-centres-to-be-given-massive-boost-and-protections-from-cyber-criminals-and-it-blackouts\">designated as Critical National Infrastructure<\/a>, providing protections from cyber criminals and IT blackouts.<\/p>\n\n\n\n<p>Beyond the UK, Ireland is set to generate more than <a href=\"https:\/\/irishtechnews.ie\/e4-5bn-of-new-data-centres-to-be-built-by-2025\/\">\u20ac4.5 billion in inward data centre investment<\/a> by 2025, while Germany has denoted data centres as \u2018the lifeline of the digitalised world\u2019. In the US, President Biden attended the opening of a <a href=\"https:\/\/www.reuters.com\/world\/us\/biden-unveil-33-billion-microsoft-ai-investment-battleground-wisconsin-2024-05-08\/\">$3.3bn Microsoft data centre<\/a>.<\/p>\n\n\n\n<p>Despite this support, there are still major challenges that need to be overcome, with major data centre markets coming under pressure. In both Ireland and the Netherlands, new data centre developments are having to be paused due to concerns over power and space.<\/p>\n\n\n\n<p>This is creating opportunities for new centres of data centre power to emerge \u2013 with the Nordics being one region that is embracing the opportunity to cater for global AI demand. One such scheme is the Norwegian Government\u2019s <a href=\"https:\/\/businessnorway.com\/articles\/norway-data-centre-strategy-20\">data centre strategy 2.0<\/a>, which makes it easier to establish data centres in Norway, but also outlines ways to better manage resource utilisation of waste heat from data centres.<\/p>\n\n\n\n<p><strong>Overcoming key challenges is vital to success<\/strong><\/p>\n\n\n\n<p>Clearly there is a massive opportunity for operators to provide the infrastructure required to enable AI and help drive economic growth. However, agility will be critical. Many operators are held back by an operational inertia that prevents them from adapting to a rapidly evolving environment. Six distinct roadblocks are limiting an operator\u2019s ability to adapt:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li><strong>The pace of change<\/strong> \u2013 with AI development happening so rapidly, the pace of change has become breakneck, making it hard for operators to keep up.<\/li>\n\n\n\n<li><strong>Accessing power<\/strong> \u2013 power shortages and the need for more sustainable power have made power access a major challenge.<\/li>\n\n\n\n<li><strong>ESG concerns<\/strong> \u2013 data centre operators can\u2019t afford to overlook ESG requirements. Building fast means operators don\u2019t have the time to be sustainable, meaning they fall foul of guidelines and laws.<\/li>\n\n\n\n<li><strong>Talent crisis<\/strong> \u2013 a continuing skills shortage can slow projects due to a lack of skilled workers being available.<\/li>\n\n\n\n<li><strong>Supply chain disruption<\/strong> \u2013 slowdowns, delays and a lack of supply chain planning can be fatal for complex data centre builds.<\/li>\n\n\n\n<li><strong>Health and safety <\/strong>\u2013 with a greater emphasis on health and safety, operators must ensure they are adhering to the highest standards.<\/li>\n<\/ol>\n\n\n\n<p>Overcoming the operational inertia caused by these roadblocks isn\u2019t impossible and will require data centre operators to take a more holistic approach to data centre design and operation. But to do this, operators will need much greater support in helping manage growing workloads and expand to emerging markets.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Strong partners and a robust channel ecosystem can help navigate these new markets and understand local requirements to guide data centre projects through holistic design principles. This support would enable operators to tap into the data centre growth opportunity.<\/p>\n\n\n\n<p>To learn more about the opportunity AI presents for the data centre industry \u2013 and how to overcome key roadblocks, download our free eBook today.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-sky-blue-background-color has-background wp-element-button\" href=\"https:\/\/eu1.hubs.ly\/H0dsF000\">read the ebook<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/eu1.hubs.ly\/H0dsF000\"><img decoding=\"async\" width=\"550\" height=\"400\" data-src=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/10\/Hubspot-newsletter-images-square-7.jpg\" alt=\"\" class=\"wp-image-23450 lazyload\" data-srcset=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/10\/Hubspot-newsletter-images-square-7.jpg 550w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/10\/Hubspot-newsletter-images-square-7-300x218.jpg 300w\" data-sizes=\"(max-width: 550px) 100vw, 550px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 550px; --smush-placeholder-aspect-ratio: 550\/400;\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:43px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:9px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-cover alignfull is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-ash-grey-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-center advgb-dyn-8918a132\">learn more<\/h2>\n\n\n\n<div class=\"c-post-builder-block blog\">\n\n\t\n\t\t<div class=\"c-post-builder-block__items\">\n\n\t\t\t\n\t\t\t\t<div class=\"c-post-builder-block__item\">\n\n\t\t\t\t\t\n<article id=\"post-22596\" class=\"teaser teaser--type-blog teaser--has-thumbnail\">\n\n\t\t\t<a class=\"teaser__inner\" href=\"https:\/\/www.onnecgroup.com\/de-DE\/2024\/03\/19\/supply-chain-challenges-blog\/\" title=\"Beneath the Surface: Unseen Challenges in Data Centre builds\">\n\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"teaser__image\">\n\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"488\" data-src=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/03\/Header-1024x488.png\" class=\"teaser__image-img wp-post-image lazyload\" alt=\"\" data-srcset=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/03\/Header-1024x488.png 1024w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/03\/Header-300x143.png 300w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/03\/Header-768x366.png 768w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/03\/Header.png 1050w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/488;\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"teaser__content js-equal-heights\">\n\t\t\t\t<h3 class=\"teaser__title has-text-color\">Beneath the Surface: Unseen Challenges in Data Centre builds<\/h3>\t\t\t\t<p>Demand for and investment in new data centres are high. But data centre teams can\u2019t manage growing workloads alone to deliver the perfect data centre \u2013 they need more support. They need strong partners.<\/p>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"teaser__button wp-block-button is-style-fill\">\n\t\t\t\t<span class=\"teaser__button-link wp-block-button__link has-sky-blue-background-color has-background\">\n\t\t\t\t\tMehr erfahren\t\t\t\t\t<span class=\"visually-hidden\">\n\t\t\t\t\t\t\u00fcber Beneath the Surface: Unseen Challenges in Data Centre builds\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\n\t\t\t<\/a>\n\t\n<\/article><!-- #post-22596 -->\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"c-post-builder-block__item\">\n\n\t\t\t\t\t\n<article id=\"post-21669\" class=\"teaser teaser--type-blog teaser--has-thumbnail\">\n\n\t\t\t<a class=\"teaser__inner\" href=\"https:\/\/www.onnecgroup.com\/de-DE\/2023\/10\/05\/the-design-dilemma-reimagining-data-centres-for-the-ai-era\/\" title=\"The Design Dilemma: Reimagining Data Centres for the AI Era\">\n\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"teaser__image\">\n\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"768\" data-src=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-1024x768.png\" class=\"teaser__image-img wp-post-image lazyload\" alt=\"\" data-srcset=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-1024x768.png 1024w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-300x225.png 300w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-768x576.png 768w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-1536x1152.png 1536w, https:\/\/www.onnecgroup.com\/app\/uploads\/2023\/09\/Data-Centre-eBook-1-2048x1536.png 2048w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/768;\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"teaser__content js-equal-heights\">\n\t\t\t\t<h3 class=\"teaser__title has-text-color\">The Design Dilemma: Reimagining Data Centres for the AI Era<\/h3>\t\t\t\t<p>AI has taken centre stage and is rewriting everything we know about data centre design. In this blog, we explore how to cater for rising AI demand, operators have been completely rethinking their design approaches.<\/p>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"teaser__button wp-block-button is-style-fill\">\n\t\t\t\t<span class=\"teaser__button-link wp-block-button__link has-sky-blue-background-color has-background\">\n\t\t\t\t\tMehr erfahren\t\t\t\t\t<span class=\"visually-hidden\">\n\t\t\t\t\t\t\u00fcber The Design Dilemma: Reimagining Data Centres for the AI Era\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\n\t\t\t<\/a>\n\t\n<\/article><!-- #post-21669 -->\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"c-post-builder-block__item\">\n\n\t\t\t\t\t\n<article id=\"post-22287\" class=\"teaser teaser--type-blog teaser--has-thumbnail\">\n\n\t\t\t<a class=\"teaser__inner\" href=\"https:\/\/www.onnecgroup.com\/de-DE\/2024\/02\/09\/modularity-blog\/\" title=\"Modularity 2.0: A New Era for Flexible Data Centres\">\n\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"teaser__image\">\n\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" data-src=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-1024x341.png\" class=\"teaser__image-img wp-post-image lazyload\" alt=\"Data Centre Modularity\" data-srcset=\"https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-1024x341.png 1024w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-300x100.png 300w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-768x256.png 768w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-1536x512.png 1536w, https:\/\/www.onnecgroup.com\/app\/uploads\/2024\/02\/Header-1-2048x683.png 2048w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/341;\" \/>\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t<div class=\"teaser__content js-equal-heights\">\n\t\t\t\t<h3 class=\"teaser__title has-text-color\">Modularity 2.0: A New Era for Flexible Data Centres<\/h3>\t\t\t\t<p>The era of high demand is here, so data centres must become more flexible. To do this, modularity is needed \u2013 but not as we know it. <\/p>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"teaser__button wp-block-button is-style-fill\">\n\t\t\t\t<span class=\"teaser__button-link wp-block-button__link has-sky-blue-background-color has-background\">\n\t\t\t\t\tMehr erfahren\t\t\t\t\t<span class=\"visually-hidden\">\n\t\t\t\t\t\t\u00fcber Modularity 2.0: A New Era for Flexible Data Centres\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\n\n\t\t\t<\/a>\n\t\n<\/article><!-- #post-22287 -->\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The growing importance of data centres is reflected in government policy. However, many operators are held back by an operational inertia that prevents them from adapting to a rapidly evolving environment.<\/p>\n","protected":false},"author":5,"featured_media":23498,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[27,24],"post-type":[10],"class_list":["post-23453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-data-centre","post-type-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Overcoming Operational Inertia: Six Roadblocks Data Centres Face<\/title>\n<meta name=\"description\" content=\"Discover how global power politics impact data centers, energy access, and 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